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How are small business owners and entrepreneurs like artists? Well, they combine their passion and available supplies (such as laws) to create a masterpiece (products and services that people actually want.) Entrepreneurship is associated with risk because, well, it’s risky to quit your day job with a consistent salary to start a new venture with no guarantees. After literally risking it all, it utterly amazes me that small business owners still turn to the one professional who is the exact opposite of an artist for tax advice. Yep, I’m talking about your CPA. If you show a CPA a Picasso, they’ll likely value the painting at ten bucks (or the cost of materials.) Why? Because they lack the ability to think outside the canvas.

Everyone thinks that the CPA industry does a thing that it isn’t actually trained to do. Financial Gravity, on the other hand, is trying to solve this problem by 1/ figuring out your unique situation and 2/ applying the tax code to your unique situation.  Bottom line, we help small business owners and entrepreneurs lower their personal income taxes legally, morally, and ethically by making the same strategies that the ultra-rich use, accessible and available to everyone.

Still not convinced? Ask yourself this question: When is the last time your CPA saved you at least $1000 in taxes? If your answer is “never,” then ask yourself this question. What do you think a CPA actually does?

CPAs aren’t artists, they are historians (number historians to be exact). They take what you’ve already done and record it. They don’t tell you how to do what you’ve done differently. In fact, they aren’t even trained to do proactive tax planning (which is an art in itself.) Being an artist, entrepreneur, or small business owner involves some level of risk, something that CPAs are naturally averse to. CPAs became CPAs because there is no risk involved. They may answer the questions you ask them, but they don’t get to the core of WHY you asked the question in the first place.

So, if the CPA industry can’t help you, who can? What you need is someone who knows how to ask the right questions to get to the right objectives, someone who knows that there are lots of laws located in the tax code to help business owners like you save on taxes, someone who understands the art of business…Financial Gravity.

Take this scenario for example.

I call my CPA and say “I want to put $10,000 into my IRA.” To which my CPA replies, “you can’t do that, sorry.” Financial Gravity, on the other hand, would dig a bit deeper and ask, “Are you married? If your spouse doesn’t work, then you can have your spouse put in $5000 and then you can put in $5000.”

If everything Financial Gravity recommends is legal, moral and ethical, why are CPAs so afraid of being red-flagged by the IRS if they implement the same strategies?

The simple answer is that they are just a risk-averse profession even if that risk is a fallacy. There is nothing risky about applying the laws located in the tax code to reduce your personal income taxes. That’s what they’re for. For example, there are four ways to write off a home office. If it’s a red flag to write off your home office, why are there four legal ways to do it? Bottom line, laws are hard to pass. If there’s a law in the tax code that reduces your personal income taxes, USE IT! Or call Financial Gravity and we’ll help you do just that.

Photo by Allef Vinicius on Unsplash

As a small business owner, you probably don’t have enough time to think about what you’re having for dinner let alone what your New Year’s resolution might be. That’s why we’ve created this list of resolutions for busy small business owners like you and then provided you with Financial Gravity-tailored solutions!

New Year’s Resolutions for Small Business Owners

1. Spend more time with my family.

“I am working 12 hours a day. I leave one hour before my kids wake up and usually make it home an hour before they drift off to sleep. Every day, I am torn between providing for my family with a comfortable life and spending quality time with them.”

Financial Gravity Solution: Having a good work/life balance is not only important, it’s imperative. While we can’t flip your flapjacks for you in the morning, we can customize a clear tax reduction plan (better known as our Tax Blueprint®) for you. Paying less in taxes means you’ll have more money to hire a middle manager, thus relieving you of your long work days and allowing you more time to build blanket forts with your kids.

2. Take more vacations.

“I thought being an owner meant I’d have more freedom, time, and money, but I am currently experiencing some growing pangs, aka chaos. Stepping away from my business at this time, even for a few days, isn’t really an option for me, everything would fall apart!”

Financial Gravity Solution: We get it. You built your business with your own two hands. The success you’ve achieved up until now is entirely due to your hard work, can-do attitude, and resilience. But even heroes need a break sometimes. According to this article in Time magazine, 94% of research respondents had MORE energy after coming back from vacation. And in this Inc.com article, vacations have been proven to reduce stress, prevent heart disease, improve productivity and improve sleep patterns. Implement our Tax Blueprint®, and you’ll be able to ship less money off to the IRS and sink more money into your cruise fund.

3. Hire more employees and maybe open up another location.

“My business is experiencing rapid success and I am a bit uncertain about my next step. I don’t really have a lot of time to think about big picture stuff because I am too busy keeping up with the daily ins and outs. I also get discouraged because it feels like the more successful I become, the more taxes I owe. Sometimes I wish I could just go back to my 9-5, when life was much simpler.”

Financial Gravity Solution: You shouldn’t be punished for having a successful business and the tax code (all 70,000+ pages of it) is there to make sure you aren’t! There are plenty of legal, moral, and ethical ways to reduce your tax liability located in that thing, you just need to know where to look! If you choose to implement our Tax Blueprint®, we will develop a strategic tax plan that will reduce your tax liability for years to come. Our experts know and understand the complex rules attached to the laws located within the tax code. Because we let the tax code call the shots, you can be sure that you’re getting unbiased financial advice. You can read more about our “product agnostic” approach to financial advice on this blog post.

Financial Gravity exists so that we can help small business owners (legally) pay less in taxes, increase their profit, and attain greater wealth. If these sound like resolutions your willing to commit to in the coming year, give us a call today. After a simple 15-30 minute no obligation assessment, we’ll determine if we can substantially reduce your tax burden.

Photo by Allef Vinicius on Unsplash

Financial Gravity exists in order to save entrepreneurs and small business owners (like YOU) from paying too much in taxes. So, what will you do with all that extra money in your pocket? Whatever you want! The possibilities are endless (although, as shiny as it seems, we don’t recommend buying that diamond encrusted fidget spinner for your child on eBay.) Instead, there are plenty of other ways you can invest that extra money back into your business or into your local economy. By implementing our  Tax Blueprint  you can:

1. Finally open your own brick and mortar restaurant, in lieu of slinging pork belly from the back of your food truck. Livin‘ the dream, folks!

2. Hire a few more managerial positions to assume some of your responsibilities, thus giving you more time to, oh I don’t know, BREATHE? Maui, here you come!

3. Outsource your bookkeeping to us. Bookkeeping with Purpose® manages your books and payroll while giving you the confidence that everything is being managed appropriately to reduce your tax burden. Goodbye Quickbooks-induced migraines!

With all that extra time and money, you’ll finally be able to the things you actually love; like attending your daughter’s softball games, taking spontaneous road trips, or focusing on your business’ bigger picture. If you still aren’t sure if Financial Gravity is right for you, head over here to read about the success our customers have experienced after implementing our tax saving strategies. Our case studies explain how five hardworking small business owners 1. stopped overpaying on their taxes, 2. kept more of their hard-earned money 3. implemented tax saving strategies that positioned their business for future growth and 4. invested that money back into their company, further paving their road to success.  We don’t just save small business owners money on their taxes one time, we implement (legal, moral and ethical) tools and strategies that prevent them from EVER having to shell out too much again.

Photo by Jan Böttinger on Unsplash

Tax Savings

As a small business owner, finding legal and ethical ways to increase your tax savings shouldn’t be a full-time job in itself. Unfortunately, most accountants, attorneys, or business consultants aren’t taught to master the myths standing between you and your money. In fact, the financial industry benefits from small business owners not understanding tax myths.

Wait, my accountant can’t help me with tax planning and tax savings?

The CPA exam is focused on General Accepted Accounting Principles and has nothing (absolutely NOTHING) to do with taxes. Your accountant may be a lovely human being, but they aren’t the ones you should be consulting about tax savings.

So if I can’t turn to my CPA to help me find ways to pay less tax, who can I turn to?

Well, you have a couple of options. You could read all 70,000+ pages of the Tax Code. (Though this option will likely be zero fun for 99% of the people on the planet.)

Who is this option for?

People who have too much time on their hands and a passion for onerous, complicated, and bloated text.

No, thanks. I’ll pass. Any other options?

You could download the Tax Myth eBook, a book that our CEO, John Pollock, put together outlining 10 of the most damaging misconceptions about taxes — and then read it. This free eBook will help you prevent further loss (in taxes) or prevent you from losing money in the first place.

Who is this option for?

Do-It-Yourself-ers who want to lower their tax liability…quickly, legally and ethically, and who make under $100,000 gross income. 

What if I make more than that, what should I do?

Get in touch with us. At Financial Gravity, we have expert tax planners and tax specialists who not only understand the tax code and the available “green lights” you can use to reduce your taxes but who will help you engage in proactive tax savings and tax planning.

Who is this option for?

Business owners who have a shortage of time, zero desire to learn about the Tax Code and either pay $20,000+ in personal income taxes or make $100,000+ gross income.


If you’re a small business owner, taxes are your single biggest expense and they will get bigger if you don’t have a sound strategy in place to mitigate them. 

*Photo by Ante Samarzija on Unsplash

Tobias Mueller

Writing off the mileage for the business use of your car is so common now and days that there’s even “an app for that.”

When you reach your destination, you can swipe left if it was a personal trip, or right if the trip was business related. Gone are the days when you had to keep a clipboard on the dashboard to record your every movement. Let’s not mention the headaches involved if you happened to forget to log your mileage for a few weeks (or months.) OH, THE AGONY!

But just because writing off your business mileage is easier than ever, doesn’t mean it’s the only tax write-off you can use for your car. In addition to writing off your mileage, the Internal Revenue Code allows you to write off your leased car (but not a loan.)

Say, what?

Yes, it’s true. Buying a brand new $65,000 Tundra for your landscaping business is unwise, even if you plan on using it as a tax write off. A better option would be to lease the Tundra and then use THAT as a tax write off (and if you don’t want to take the depreciation hit, you can always lease a used car instead.)

So there you have it, paying cash for a car is not always the best decision when it comes to saving money on taxes.

As always, the previous financial advice isn’t a one-size-fits-all approach. If you want your own personalized tax planning strategy, please get in touch with one of our tax professionals today. 


Want to read 10 of the most damaging misconceptions about taxes? Download our free eBook here. 

It’s not uncommon for entrepreneurs to start conducting business from their home office (at least in the beginning). Not only is it a great way to minimize office space rental costs, but you can also save money on commuting and dining out (if you can keep your trips to the refrigerator to a minimum, that is.) If you are conducting business at home, you can also write off your home office to reduce your tax liability.

If your accountant has ever told you that a home office deduction will put you at an immediate risk for an audit, please consider hiring a new accountant. Not only is a home office deduction LEGAL, MORAL, and ETHICAL, but there are four different ways (YES, FOUR!) to do it. If writing off your home office was risky, why on earth would the IRS give you four ways to do it?

Here are Four Legal, Moral, and Ethical Ways to Write Off Your Home Office:

  1. 1. Depreciation – Don’t do this one; VERY rare when this is best.
  2. 2. 14 -Day rental rule – Rent your house (to yourself even) for 14 days, there is an actual box on your tax return for this one, it says “14 Day Rental” next to it.
  3. 3. B.U.P. 1 – Business Use Percentage based on square footage (better for smaller homes)
  4. 4. B.U.P. 2 – Business Use Percentage based on number of rooms (better for Texas-sized homes)

So as you can see, writing off your home office is not only legal, moral, and ethical, but it’s also pretty smart. At Financial Gravity, reducing your tax liability is ALWAYS a green light.

Want to discover more LEGAL, MORAL, and ETHICAL ways to reduce your tax liability? Download our eBook today. Did we mention that it’s FREE?

*image by Gabriel Beaudry